I’m Ilayda — a creative leader passionate about blending design and strategy to craft meaningful brand experiences. With a bachelor’s degree in Media Arts & Design, I’ve worked across diverse creative fields, building expertise in branding, marketing, and digital media.

My work combines visual storytelling with thoughtful strategy to create designs that inspire, engage, and connect.

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My creative type is “The Visionary” — always looking for possibilities where others see limitations. I believe every closed door reveals new opportunities, and that challenges and boundaries fuel growth. I’m driven by curiosity, always seeking new ways to push my craft, expand my skills, and explore fresh perspectives. Currently, I’m a Graphic Design Team Lead at Carahsoft, where I create and oversee design work for a wide range of vendor campaigns and brand identities.

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Outside of work, you’ll find me enjoying time with my daughter, experimenting in the kitchen, or diving into my next DIY project.

Everything I’ve learned — and continue to learn — has sharpened my problem-solving skills and deepened my creativity. Feel free to reach out with any questions or opportunities.

 

I hope you enjoy exploring my work!